Stringr starts weather feed to help gather news in the event of severe weather events

0
304

NEW YORK–(BUSINESS WIRE) – Stringr, the award-winning video SaaS platform for journalism, entertainment, and corporate content, today announced its National Weather Service (NWS) API integration; Creation of an automated warning system that streamlines video message collection for severe weather events. Now newsrooms don’t have to make special video requests or send their own teams to back up video footage of evolving weather warnings. The Weather Channel, the world’s leading provider of weather news, is one of the first to take advantage of this new feature.

The Stringr Weather Feed was developed for use with Stringr’s proprietary network of 120,000 independent videographers and automatically requests local footage when NWS issues severe weather warnings. In a matter of minutes, videographers in the area can record videos on site and upload them to the cloud for use in news broadcasts. After a successful pilot project with the Weather Channel, the service is available on the Stringr platform.

“This is a great idea and it really works,” said Tom Lea, vice president, Newsgathering, The Weather Channel. “We have already seen a huge increase in the amount of weather content they can offer. It’s definitely to our advantage. I trust Stringr knows they’ll let their videographers know before the storm hits. ”

“The reporting that news channels offer during storms is one of their most important work. After all, accurate and timely information can save lives during a storm, ”added Lindsay Stewart, Co-Founder and CEO of Stringr. “This NWS integration, which generates video content that is only available through our platform, enables local and national newsrooms to get the footage they need as soon as an alert is issued.”

To learn more, visit: https://www.app.stringr.com/weather.

About Stringr

Stringr (http://www.stringr.com) is a comprehensive video news and content provider based on a proprietary, international network of more than 120,000 responsive videographers. Using this network and its marketplace platform, Stringr offers broadcast quality video and bespoke news packages for every major US market and the UK. Stringr is based in NYC and was founded in 2014 by Lindsay Stewart and Brian McNeill, who met at Wharton School.