“Western Lifestyle” inspires new boutique for rural clothing

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It all started with a newborn baby, maternity leave and a desire to learn to sew.

For the past six months, Takaila Kendall and her sister Tori Kendall have run their own western fashion boutique, the T Lazy T Boutique.

The boutique is named for her family’s cattle brand, which consists of a T and a lazy left T.

“We both have a penchant for the western lifestyle,” said Takaila Kendall. “And we wanted to be able to express this through our clothes and with other people who are also part of the western lifestyle.”

Born and raised on a mixed farm near Cadillac, Sask., Kendall and her sister grew up wearing Western-style clothing.

Although the Kendalls no longer hand-sew most of their products, Takaila Kendall still creates many of their t-shirt designs. They also recently started working leather by hand.

The T Lazy T website is called “authentically rural”. Kendall said they are trying to show this idea through their clothes and their social media.

“We’re really trying to push our background,” she said. “The city we’re from has about 90 inhabitants, so we’re very rural. So we really try to express that in our clothes. “

The T Lazy T Boutique opened in November 2020 and has been supported by people in Cadillac and across Saskatchewan ever since. Even then, Kendall said COVID made it difficult to start a new business.

“We have some regular customers so let’s get to know them a little,” said Kendall. “With COVID, we couldn’t do much for pop-up shops and stuff, but we hope we can see all faces in the future.”

Kendall said it was difficult to get your name out there as a new company, especially during a pandemic. But they have used the resources at their disposal to promote their business. One of these methods is working with influencers on social media.

Alana Campk is one of the social media influencers they have worked with on Instagram. Campk said it was an amazing experience.

“These girls keep baffling me,” said Campk. “Takaila and Tori uplift other women, not only in the western fashion world, but also in everyday life.”

She is happy to be part of the team and looks forward to continuing to work with T Lazy T Boutique.

“I can’t wait to see where your creative minds will take you in a year or even months,” she said.

Kendall makes plans for these times once pandemic restrictions are relaxed.

“Our goal is to one day go to the Canadian Western Agribition and open a pop-up shop there,” she said. “I think that would really make our name grow.”